HR University: 0 - 100K ARR in 10 Months (Go-to-Market)

HR University: 0 - 100K ARR in 10 Months (Go-to-Market)

We launched the HR University from scratch to become a global HR training platform and community.


We founded HR University in March, 2020. The mission of HR University is to empower HR leaders and professionals across the globe with the tools and resources they need to succeed.

Growth Strategy:

We we developed the website, created 30 blog posts, a certification course, and acquired over 70 backlinks.

Growth Results:

In just six months, HR University went from 0 - 10,000 visitors/month. We expect this number to reach over 40,000 as we continue to scale and drive revenue from our certifications.