Ever since I’ve been working as a growth marketer, I’ve seen that most companies struggle a lot with optimizing their digital strategy. What I noticed in all of these cases is that the companies did not have a high-level digital strategist amplifying their growth efforts.
For that reason, whenever I’m approached by a company that needs help with using their digital assets better, I always hire a freelance digital strategist from a trusted freelancer platform.
However, there was one problem that I almost always ran into.
I struggled a lot in finding the right job board or freelancer platform with real experts in user experience and digital marketing strategy who I could rely on to get the job done right. Luckily, I was able to find some expert sources for my freelancer hiring needs.
If you, too, are struggling with creating and implementing a digital strategy, worry no more.
In this article, I’ll go through my list of the 8 best sites where you can hire a top digital strategist.
Let’s dive right into it.
Why Choose The Product Company to Hire a Top Digital Strategist?
Creating an effective digital marketing strategy in 2020 requires experience in the field and high-level knowledge of digital asset management.
If you’re looking for a freelance digital marketing strategist who has that – you’ll need a growth platform that hosts such talented professionals.
That sort of platform was exactly what I had in mind when I founded The Product Company.
In essence, the Product Company is a platform for product and growth marketing resources. Whether you need guidance on agile product marketing or you’re looking to hire an expert digital strategist to set up smart marketing programs, The Product Company has got you covered.
The experts at The Product Company have their own strategic approach to resource allocation. They ensure that clients are connected with a strategist who has years of experience and several successful digital strategies to their name.
No matter how big your business goals are, The Product Company can help you find the perfect digital strategist to achieve them.
Top 8 Sites to Hire a Digital Strategist
If you're in the market for a digital strategist and want to explore all your options, here are 8 of the top sites to hire a digital strategist.
1) The Product Company
The Product Company is a platform that facilitates business growth and scalability. It also functions as a digital marketing consultancy that connects clients with marketing specialists and digital strategy experts.
Clients start by booking a consultation session with one of our hiring experts. During the session, you’ll provide an overview of your business and its strategic growth requirements.
Once done, the experts analyze what your marketing campaign will require and connect you with a strategist who can fulfill those requirements.
Unlike other freelancer job boards that have open membership, The Product Company curates the talent on the platform.
Whether you're looking for a content marketing specialist to manage your outreach, or a digital strategist to create a winning growth plan, The Product Company is your ideal destination to find top talent.
Visit The Product Company
Toptal is one of the biggest communities for freelance marketing, design, and tech talent in the world.
With Toptal, you're almost never short of strategists in the digital space.
Its massive pool of freelance business analysts, content strategy developers, and digital strategists make it the ideal platform for you if you prefer a full list of profiles to choose from.
Toptal has an extensive vetting process that lets only the top 3% of applicants become members of the platform. Furthermore, they offer employers a no-risk trial period for all their resources.
In case a digital strategist from their end is unable to grasp the specifics of your digital strategy requirements, you can cancel the contract immediately. All the strategic planning and asset creation during this time will belong to you.
Toptal is ideal for clients who want to look through multiple profiles before hiring a digital strategist.
Upwork is a huge online freelancer marketplace where you can find professionals for almost any technical and/or artistic job.
The platform has hundreds of profiles for digital strategists and professionals in related fields. It basically functions as an eCommerce site for digital strategist jobs.
What's great about Upwork is that each profile has a 'Job Success Score' that reflects a freelancer's track record of meeting the expectations of clients. This is a good indicator of the professional's talent and industry knowledge.
While Upwork does have some highly skilled and experienced digital strategists, the platform doesn't vet the profiles that extensively. You'll have to do most of the interviewing yourself.
Overall, Upwork is for employers who prefer more detailed profiles to look through before making a decision.
Freelancer is another massive marketplace for professionals in the realms of tech, marketing, and design.
The platform works just like Upwork – as in, you can post a job and freelancers will bid on it with their credentials. However, it doesn't have profiles as detailed as Upwork does.
Nevertheless, the site has tons of skilled freelancers from around the world.
Aside from digital strategists, you can find account managers, project managers, digital media managers, and marketing managers on their platform. You could essentially hire all the members of a digital strategy team from a single site.
Freelancer is ideal for employers who need a relatively talented strategist at an affordable rate.
SimplyHired is a more straightforward job board that's geared towards professional listings.
Just like Upwork and Freelancer, SimplyHired is a freelancer marketplace with detailed profiles. What's unique about SimplyHired is that it also displays the pay rate for any particular job category.
If you're wondering how much to pay a digital strategist, you can use the estimated digital strategist salaries as a guide.
Unfortunately, the platform doesn't have a built-in vetting system. You'll need to interview candidates yourself.
Overall, SimplyHired is an easy-to-use job platform for employers looking for a streamlined hiring experience.
Fiverr is a globally known freelancer marketplace with a professional for almost every competency.
At first thought, it may seem like an odd place to look for a digital strategist. Surprisingly, though, the platform has a number of talented digital marketers and strategists in its freelancer pool.
The best thing about Fiverr is that almost all of the service providers on the site are very affordable as compared to the larger market. It's your best bet for finding a digital strategist on a tight budget.
Overall, Fiverr is for employers with smaller budgets and short-term strategies in mind.
Guru is a freelancer listings site that operates as a dedicated job board for individuals and agencies.
It has one of the biggest pools of digital marketing and growth agencies.
The digital strategists on Guru are based around the world. There are hundreds of profiles to choose from, with the majority of them being general digital strategy consultants rather than specialists.
Unfortunately, the lack of a vetting system means that sometimes a subpar profile can slip through the cracks. For that reason, it's better to thoroughly interview candidates from Guru before bringing them on board.
Overall, Guru is ideal for employers looking for remote digital strategists at more affordable rates.
8) People Per Hour
People Per Hour is an online marketplace for professionals who prefer short-term employment.
As the name suggests, all the profiles on the People Per Hour platform feature an hourly pay rate. This is an advantage for anyone who needs a one-time digital strategy consultation instead of a recurring partnership.
The one downside to a platform like People Per Hour is that jobs that require more skills, greater knowledge of the subject matter, and a ton of experience, generally have a higher pay rate.
If your business goals require a more detailed strategy, you're better off looking at one of the other sites.
Nevertheless, People Per Hour is a great place to find diverse professional talent. Plus, you can set a work schedule according to the pay rate of the freelancer.
Visit People Per Hour
How to Hire Top Digital Strategists in 2020
Today, creating a digital strategy that results in business growth is easier said than done.
You can't just hire anyone who matches the basic job description. Instead, you need someone who understands all the elements that go into an effective digital strategy in 2020. Additionally, it's better to have a professional who'll take the time to understand your goals before creating a strategy.
Considering all of the above, your best bet is digital strategists from a growth consultancy such as The Product Company. This way, you gain access to hiring experts with a deep understanding of digital strategy.
As a result, you not only have a trusted growth marketing agency backing you up, but a pool of world-class digital strategists on your side.